The TruChoice® offer is open for the 2025 crop season, which means your customers can save on hundreds of crop protection products when they fund a prepay account.
Andy Pederson, a veteran retailer, who has owned and operated Pederson Seed and Services in Hiawatha, Kansas, for more than 25 years, understands and appreciates what the TruChoice offer does for his customers and how it benefits his company.
“The TruChoice offer brings value to our customers and returns value to our retail business,” Pederson says. “It allows our customers access to good genetics and products in a fashion that is easier to execute than it used to be. The financing and cash discounting gives growers flexibility in how they manage their money, their time and their assets throughout the year.”
Taking full advantage of prepay programs is easier when you and your customers understand the options. Below are four steps to help explain how the TruChoice offer works to benefit your customers’ operations.
- Calculate savings. Start by showing your customers how much they could save with the savings calculator for the TruChoice offer. Simply enter location, acre amount and crop type to get an estimated savings total to share with your customers. If that entices them to learn more about the TruChoice offer, explaining how to set up a prepay account is the next step to start reaping the benefits of the program.
- Fund a prepay account with the TruChoice offer. Saving is easy with the TruChoice offer, and it starts by funding a prepay account with a minimum of $5,000 by Feb. 28, 2025, through a Corteva.us account or with a participating retailer of Corteva Agriscience™ crop protection products. Farmers also can set up an account by themselves directly online.
- Earn savings. Regardless of which seed brand your customers purchase, they can save 10% when funding a prepay account in cash or 5% when financed through the TruChoice offer with a credit loan advance.
- Spend on more than 100 proven Corteva Agriscience crop protection products. By funding a prepay account, your customers can save on herbicides, fungicides, nitrogen stabilizers and biologicals at participating retailers now until Sept. 30, 2025.
Contact your local Corteva Agriscience representative or visit Corteva.us/TruChoice for more information.